About Us

Our Purpose

The purpose of the survey is simple: Walmart wants to understand what customers think about their shopping experience. Your responses help us identify what is working well and what needs improvement.

For example, if many customers report long checkout lines at a specific store, Walmart may review staffing levels or checkout lane availability. If shoppers mention poor product availability, the store may look into inventory planning.

What We Measure

• Store cleanliness
• Product availability
• Staff helpfulness
• Checkout speed
• Pricing satisfaction
• Online order pickup experience
• Overall visit satisfaction
• Whether you would recommend Walmart to others

Real Impact

Because Walmart serves millions of shoppers across thousands of locations, direct customer feedback helps the company understand real experiences at the store level. Some things are easy to measure internally, such as checkout transaction time or inventory levels. Others require customer input.

Walmart may not know whether a shopper felt welcomed by an associate, found the aisles easy to navigate, or felt satisfied with the condition of the store unless the customer shares that feedback.

How Feedback Helps

• Which departments need better product availability
• Whether checkout lines are moving efficiently
• Whether employees are providing helpful service
• Whether store pickup or returns are working smoothly
• Whether customers are satisfied with prices and promotions
• Whether store cleanliness meets customer expectations